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Bobbi Brown Taps Katie Holmes

This "modern day Ali McGraw" to lead Spring 2013 campaign.

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By: TOM BRANNA

Editor

Bobbi Brown Cosmetics tapped actress Katie Holmes as the brand’s first-ever celebrity face. The first iteration of the partnership will appear in spring 2013 print ads, light boxes, on-counter and with supporting editorial features. Additionally, Bobbi will be the lead makeup artist at the Spring/Summer 2013 Holmes & Yang Fashion Show, the eponymous line founded by Katie Holmes and celebrity stylist Jeanne Yang. “Katie Holmes epitomizes the modern ‘Bobbi woman’… I think of her a...

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